CEL Startup Awards 2025
Finalist at the 2025 CEL Start-up Awards, highlighting our AI-driven innovation in cold chain logistics at the VI Logistics Spain Forum

Truecold Named Finalist at the 2025 CEL Start-up Awards
We are thrilled to announce that Truecold has been recognized as a finalist in the prestigious Premios CEL Start-up 2025, organized by the Centro Español de Logística (CEL).
The final stage of the competition took place recently in Guadalajara, during a joint event featuring the VI Logistics Spain Forum and INNOLABLOGÍSTICA. Our CEO, Miguel Sirvent, took the stage to present Truecold’s vision: transforming the cold chain from a "black box" of disconnected data into a streamlined, actionable layer of intelligence.
Innovation in the Cold Chain
The CEL Awards are a benchmark for excellence in the Spanish logistics sector, specifically recognizing emerging solutions with high technological value. Being selected as a finalist among dozens of innovative projects highlights the impact Truecold is making in the industry.
During the pitch session, we demonstrated how our agnostic data platform and AI-powered monitoring solve the most critical challenges in temperature-controlled logistics:
Predictive Risk Management: Moving beyond simple alerts to anticipate deviations before they happen.
Hardware Independence: Integrating data from any IoT sensor or logistics provider into a single, unified dashboard.
Regulatory Compliance: Automating GDP/GMP-ready reporting to ensure patient safety and reduce product waste in the pharmaceutical and food sectors.
A Commitment to the Future of Logistics
This recognition is a testament to the hard work of our entire team and our commitment to "Protecting What Matters Most." As we shared during the event, our mission is to eliminate the $35 billion annual loss in biopharma by turning real-time data into immediate, decisive action.
We would like to thank the Centro Español de Logística and Logistics Spain for providing this platform to showcase the future of Logistics 4.0. We also want to congratulate the winner, Grasshopper Air Mobility, and our fellow finalist, Cargoffer, for their incredible contributions to the ecosystem.
The journey doesn't stop here. This finalist spot fuels our momentum as we continue to scale our solution and help our partners build more resilient, transparent, and sustainable supply chains.
Stay tuned for more updates as we continue to revolutionize cold chain management!
https://www.diariodetransporte.com/empresas-auxiliares/logistica/el-centro-espanol-de-logistica-hace-entrega-de-sus-premios-a-la-excelencia-logistica/
https://www.diariodelpuerto.com/logistica/el-peso-de-las-startups-en-el-sector-logistico-a-debate-en-el-cel-NG23610814
https://cel-logistica.org/comienza-la-evaluacion-final-de-los-premios-cel-start-up-2025-tras-la-presentacion-de-los-pitches/
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